KIRKBI

KIRKBI serves as the private holding and investment entity for the Kirk Kristiansen family, overseeing ownership of the iconic LEGO Group and managing a diverse portfolio of additional assets. Founded with a core mission of creating a more promising future for children worldwide, the company strategically channels profits from its various holdings into three distinct business segments: LEGO Holding, KIRKBI Education, and KIRKBI Climate. This structure reflects the organization's commitment to balancing commercial success with meaningful social and environmental impact.

The investment approach at KIRKBI is characterized by patient capital deployment and adherence to the values that have defined the LEGO brand for decades. With headquarters in Billund, Denmark, the company maintains a global investment perspective, taking significant stakes in companies that align with its long-term vision and ethical standards. Notable investments include substantial positions in Merlin Entertainments (operator of LEGOLAND parks), renewable energy projects, and strategic real estate holdings across Europe and North America.

KIRKBI's education-focused investments reflect its dedication to childhood development and learning innovation. The company has established itself as a significant player in the educational technology sector, supporting ventures that enhance creative learning experiences and skill development for young people. Meanwhile, through its climate initiatives, KIRKBI demonstrates environmental leadership by funding sustainable energy projects and backing companies pioneering green technologies, including a landmark investment in offshore wind farms that helped the LEGO Group achieve its goal of being powered by 100% renewable energy.

As stewards of the LEGO legacy, KIRKBI's leadership maintains a multigenerational perspective that distinguishes it from conventional investment firms. The company typically engages in longer holding periods than traditional private equity investors, often maintaining investments for decades rather than seeking quick returns. This approach allows KIRKBI to support transformative business models that might require extended development timelines. With assets under management exceeding $20 billion, KIRKBI continues to expand its influence while remaining firmly anchored to its founding family's principles of creativity, imagination, quality, and ethical business practices.