PINC

AI Verified

Location

Finland


Investor type

Venture Capital


Current investment status

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Website

https://www.pauliggroup.com/pinc-future-of-taste


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Company address

Helsinki, Helsinki sub-region, Uusimaa, Southern Finland, Mainland Finland, Finland


Founding year

2017


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Criteria Requirements Match
Regions Eastern Europe, Northern Europe, Southern Europe, Western Europe
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Stage Seed, Series A, Pre-Seed
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Company description

PINC operates as the venture capital division of Paulig, focusing on investments in early-stage startups that are shaping the future of food. With a mission to facilitate Paulig's innovation and growth while simultaneously working toward a more sustainable, healthier, and tastier planet, PINC balances strategic objectives with financial and societal goals. The weight of each impact factor varies across their diverse portfolio companies, allowing for customized approaches to different investment opportunities in the food technology ecosystem.

As an evergreen fund, PINC distinguishes itself from traditional venture capital models by not adhering to predetermined exit timelines. This patient capital approach enables longer-term partnerships with portfolio companies, allowing startups to develop at appropriate paces rather than rushing toward exits. PINC consistently prioritizes decisions that serve the mutual interests of both the startups and their investor community, fostering sustainable growth relationships rather than quick returns.

The investment focus of PINC encompasses various segments of the food innovation landscape, including alternative proteins, sustainable packaging solutions, food technology platforms, supply chain optimization, and novel ingredients. By leveraging Paulig's extensive industry expertise and market presence in the food sector, PINC provides portfolio companies with more than just capital—offering valuable insights, distribution channels, manufacturing expertise, and strategic partnerships that accelerate growth trajectories for early-stage ventures in the competitive food innovation space.

PINC's approach to corporate venture capital represents a strategic innovation model increasingly adopted by established food companies seeking to remain competitive in a rapidly evolving market. Through careful selection of complementary startups that align with Paulig's vision, PINC creates synergistic relationships between traditional food industry knowledge and disruptive innovation. This collaborative ecosystem enables Paulig to continuously renew its offerings while simultaneously supporting entrepreneurs who are developing solutions to some of the most pressing challenges in global food systems, from sustainability concerns to changing consumer preferences for healthier, more transparent food options.

Highlights

Corporate venture capital unit investing in food startups
Aims for strategic, financial and societal impact

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Frequently asked questions

Where is PINC located?

PINC maintains its global headquarters in Finland, serving as the strategic center for its operations. The company's primary corporate offices are located at Helsinki, Helsinki sub-region, Uusimaa, Southern Finland, Mainland Finland, Finland.

What investment stages PINC focuses on?

PINC focuses its investment activities on companies operating in the following stages: Seed, Series A, Pre-Seed. PINC provides strategic capital and expertise to support promising businesses at these critical phases of development.

Where does PINC invest?

PINC maintains a strategic global investment presence, actively seeking opportunities across the following key regions: Eastern Europe, Northern Europe, Southern Europe, Western Europe.

When was PINC founded?

PINC was established in 2017, marking the beginning of its journey as an investment firm.

What kind of investment firm is PINC?

PINC is the following type of investment firm: Venture Capital. The organization provides capital and strategic support to entrepreneurs and growing companies.