Frog Capital

AI Verified

Location

United Kingdom


Investor type

Private Equity


Current investment status

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Website

http://www.frogcapital.com


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Company address

1 Birkenhead Street, WC1H London, England, United Kingdom


Founding year

2009


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Criteria Requirements Match
Regions Eastern Europe, North America, Northern Europe, Southern Africa, Southern Europe, Western Europe
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Stage Series A, Growth Stage, Series B, Seed
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Company description

Frog Capital operates as a specialized investment firm dedicated exclusively to European software companies in their scale-up phase. Their investment approach combines strategic capital deployment with comprehensive network access and tailored support systems designed to accelerate growth for technology-focused CEOs. The firm maintains strict investment criteria, targeting software enterprises that demonstrate substantial commercial traction with annual recurring revenue exceeding €3 million, while limiting individual transaction sizes to €20 million.

The investment philosophy at Frog Capital centers on fostering sustainable long-term commercial success rather than pursuing short-term gains. Their portfolio companies must meet specific geographic and financial parameters - being headquartered within Europe and showing clear high-growth trajectories. Additionally, Frog places significant emphasis on businesses that deliver measurable positive social impact alongside financial returns, reflecting their commitment to responsible investment practices in the technology sector.

Frog Capital has assembled an impressive portfolio of innovative software companies across diverse sectors. Notable investments include Housfy in property technology, Genasys in insurance software, Clue in investigation management, and Caspar in healthcare technology. The firm has also backed Winningtemp (employee engagement), Evotix (EHS software), Azimo (financial services), McMakler (real estate), Modulr (payments infrastructure), Sellics (e-commerce), Vulog (mobility solutions), and Rated People (home services marketplace) - demonstrating broad sector expertise while maintaining focus on software-driven business models.

What distinguishes Frog Capital in the European investment landscape is their specialized approach combining financial backing with operational expertise. Their team brings deep industry knowledge and a proven track record of scaling software companies through critical growth phases. This hands-on methodology helps portfolio companies navigate common scale-up challenges including international expansion, talent acquisition, product development, and operational optimization. By concentrating exclusively on software businesses with established market validation, Frog occupies a strategic position between early-stage venture capital and later-stage private equity, addressing a critical funding gap for European technology companies poised for significant expansion.

Highlights

Specialist European software scale-up investor
Invests in businesses with over €3m ARR & up to €20m deals

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Frequently asked questions

Where is Frog Capital located?

Frog Capital maintains its global headquarters in United Kingdom, serving as the strategic center for its operations. The company's primary corporate offices are located at 1 Birkenhead Street, WC1H London, England, United Kingdom.

What investment stages Frog Capital focuses on?

Frog Capital focuses its investment activities on companies operating in the following stages: Series A, Growth Stage, Series B, Seed. Frog Capital provides strategic capital and expertise to support promising businesses at these critical phases of development.

Where does Frog Capital invest?

Frog Capital maintains a strategic global investment presence, actively seeking opportunities across the following key regions: Eastern Europe, North America, Northern Europe, Southern Africa, Southern Europe, Western Europe.

When was Frog Capital founded?

Frog Capital was established in 2009, marking the beginning of its journey as an investment firm.

What kind of investment firm is Frog Capital?

Frog Capital is the following type of investment firm: Private Equity. The organization provides capital and strategic support to entrepreneurs and growing companies.